Visual identity and brand guide
A clear visual identity, applied the same way everywhere: logo, colours, typography, templates and social media visuals. You receive a kit your team uses on its own.
Overview
A company whose colours and style change from one document to the next looks less solid than it is. The problem is rarely the logo. It is the lack of rules: everyone improvises their own presentation, poster or post.
We start from your existing logo, or create one if you have none. Then we set the rules: colours, typography, sizes, what is allowed and what is not. The rules fit in a single brand guide.
You also receive ready-to-fill templates: presentations, LinkedIn and Facebook posts, email signature, document headers. Your team produces consistent material without coming back to us every time.
What you gain
A consistent image on all your material
Material your team produces without us
Written rules, not tastes to guess
What is included
What we put in place, within the scope agreed together during the scoping call.
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Logo
Created, or your existing logo cleaned up, in colour, black and white and icon versions
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Colours and typography
A palette and two or three fonts, with their rules of use
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Brand guide
One document that shows how to use your identity, with examples
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Presentation templates
Ready-to-fill presentations in the company's colours
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Social media kit
LinkedIn and Facebook post templates, profile picture and banner
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Everyday documents
Email signature, letter and quote headers, in digital form
How we work
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Step 01
Scoping call (30 min)
Your business, your customers, your current material.
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Step 02
Design directions
Two or three directions to compare, applied to your real material.
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Step 03
Identity and guide
The chosen direction, refined, then written into the guide.
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Step 04
Templates
Presentations, posts and documents ready to fill.
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Step 05
Hand-over
All source files, and a session so your team can use them.
The tools we use
We choose each tool for your project, your team and your budget.
- Brand guide
- Colours, typography and rules in one file, readable by your team and by your tools.
- Vector files (SVG, PDF)
- A logo that stays sharp at every size, from icon to banner.
- Editable templates
- In the tool your team already uses: PowerPoint, Google Slides or Canva.
Frequently asked questions
The questions we are asked most often about this service.
Not necessarily. We start from your logo when it works; we rework or recreate it only if it causes problems.
No. We deliver digital files. Your templates can then be printed by the printer of your choice.
Yes. All files belong to you and are handed over.
It depends on the number of templates. We give you a precise timeline after the scoping call.
Quoted after the scoping call.
Ready to get started?
Describe what you need. We reply within one working day.
A question?
Call or write to us. We reply within one working day.
+224 627 293 377
hello@prisma-soft.comRelated services
Other services in the same category.
Client work and scenarios
Usage scenarios illustrate what we can build with this service; they are not client references.
